1. Introduction
Ellis Farrier Service, LLC ("we," "our," or "us") is committed to protecting the privacy and personal information of our clients, website visitors, and individuals who contact us for farrier and hoof care services. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, submit appointment requests, or communicate with us via phone, text message, or email.
By using our website or submitting any form of contact to Ellis Farrier Service, LLC, you acknowledge that you have read, understood, and agree to the terms of this Privacy Policy. If you do not agree with the practices described in this policy, please do not use our website or submit personal information to us.
This policy applies to all information collected through our website located at ellisservicellc.com, as well as any related services, communications, or interactions you may have with Ellis Farrier Service, LLC. We reserve the right to update this policy at any time, and we encourage you to review it periodically.
2. Information We Collect
We collect several types of information from and about users of our website and services, including:
2.1 Personal Identification Information
When you contact us, submit an appointment request, or communicate with us directly, we may collect personal identification information including but not limited to: your full name, mailing address, telephone number (including mobile/cell phone numbers), email address, and any other information you voluntarily provide to us.
2.2 Horse and Animal Information
As a farrier service, we may collect information about your horses and livestock, including the type of horse, breed, age, health conditions, hoof care history, behavioral characteristics, and any special handling requirements. This information is necessary to provide appropriate and safe farrier services.
2.3 Location and Property Information
Because we provide mobile farrier services, we collect location information including your property address, directions to your facility, and geographic location within our service area. This information is essential for scheduling and completing service appointments.
2.4 Automatically Collected Information
When you visit our website, we may automatically collect certain technical information including your IP address, browser type and version, operating system, referring URLs, pages visited, time spent on pages, and other usage statistics. This information is collected through standard web server logs and analytics tools.
3. Appointment Request Information
When you submit an appointment request through our website contact form, we collect the information you provide, which typically includes your name, phone number, email address, horse type, service needed, preferred appointment time, and any additional details you choose to share in the message field.
This information is transmitted directly to our business email address at info@ellisservicellc.com and is used solely for the purpose of scheduling and fulfilling your farrier service appointment. We do not sell, rent, or share appointment request information with third parties for marketing purposes.
Appointment request data may be retained in our records for a reasonable period to facilitate scheduling, follow-up communications, and service history tracking. You may request deletion of your appointment records by contacting us directly at info@ellisservicellc.com.
4. SMS / Text Message Communication Consent
Ellis Farrier Service, LLC offers SMS text messaging as a primary communication channel because our farrier is frequently working with horses and may be unable to answer phone calls during service appointments. By providing your mobile phone number and initiating text contact with us, or by submitting a contact form and indicating consent to be contacted, you expressly consent to receive SMS text messages from Ellis Farrier Service, LLC.
Text messages from us may include: appointment confirmations, scheduling reminders, appointment changes or cancellations, follow-up communications regarding your horse's hoof care, and responses to your inquiries. Message frequency will vary based on your service needs and communication preferences.
Standard message and data rates may apply depending on your mobile carrier and plan. Ellis Farrier Service, LLC is not responsible for any charges incurred by your mobile carrier in connection with SMS communications.
You may opt out of receiving SMS messages from us at any time by replying STOP to any text message you receive from us, or by contacting us directly at info@ellisservicellc.com or 417-237-2723. After opting out, you will receive a final confirmation message and will no longer receive SMS communications unless you re-initiate contact.
We do not share your mobile phone number with third parties for marketing purposes. Your phone number is used exclusively for direct communication between you and Ellis Farrier Service, LLC regarding your farrier service needs.
5. Email Communications
When you provide your email address to Ellis Farrier Service, LLC, whether through our website contact form, direct email communication, or other means, you consent to receiving email communications from us related to your service requests, appointment scheduling, and general business correspondence.
We do not send unsolicited commercial email (spam). Any email communications we send will be directly related to services you have requested or inquired about. We do not sell or share your email address with third-party marketers.
You may request to be removed from our email communications at any time by contacting us at info@ellisservicellc.com. Please allow up to 10 business days for your request to be processed.
6. Cookies & Analytics
Our website may use cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and understand how visitors interact with our content. Cookies are small text files stored on your device that help us recognize returning visitors and remember your preferences.
We may use third-party analytics services such as Google Analytics to collect and analyze anonymous usage data about our website. These services may use cookies to track user interactions and generate reports about website activity. The information collected by these analytics tools is aggregated and does not personally identify individual users.
You can control cookie settings through your web browser. Most browsers allow you to refuse cookies, delete existing cookies, or be notified when cookies are set. Please note that disabling cookies may affect the functionality of certain features on our website.
For more information about how Google Analytics collects and processes data, please visit Google's Privacy Policy at policies.google.com/privacy.
7. How We Use Your Information
Ellis Farrier Service, LLC uses the information we collect for the following purposes:
- To schedule, confirm, and fulfill farrier service appointments
- To communicate with you about your service requests and appointments
- To provide follow-up care recommendations and hoof health information
- To respond to your inquiries and customer service requests
- To maintain service records and appointment history
- To improve our website, services, and customer experience
- To analyze website usage and optimize our online presence
- To comply with applicable laws and regulations
- To protect the safety of our staff, clients, and animals
- To send appointment reminders and scheduling communications
We will not use your personal information for purposes other than those described in this Privacy Policy without first obtaining your consent, unless required to do so by law.
8. Mobile Device Data
When you access our website from a mobile device, we may collect certain device-specific information including your device type, operating system version, mobile browser type, and mobile network information. This information is used to optimize our website's display and functionality for mobile users.
If you use the SMS text messaging feature on our website (the "Text Us Now" button), your device will open your native SMS messaging application and initiate a text message to our business phone number 417-237-2723. We do not collect any additional device data through this interaction beyond what you voluntarily include in your text message.
9. Data Security
Ellis Farrier Service, LLC takes reasonable precautions to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. We implement appropriate technical and organizational security measures to safeguard the information we collect.
However, please be aware that no method of transmission over the internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security. Any transmission of personal information is at your own risk.
In the event of a data breach that affects your personal information, we will notify you as required by applicable law. If you believe your personal information has been compromised, please contact us immediately at info@ellisservicellc.com or 417-237-2723.
10. Third-Party Services
Our website may utilize third-party services and tools to enhance functionality and user experience. These may include web hosting providers, analytics platforms, content delivery networks, and other technology service providers. These third parties may have access to your personal information only to the extent necessary to perform their functions and are obligated not to disclose or use it for any other purpose.
We do not sell, trade, or otherwise transfer your personally identifiable information to outside parties for commercial purposes. This does not include trusted third parties who assist us in operating our website, conducting our business, or servicing you, so long as those parties agree to keep this information confidential.
We may disclose your information when we believe release is appropriate to comply with the law, enforce our site policies, or protect ours or others' rights, property, or safety.
11. Your Rights Regarding Your Information
You have certain rights regarding the personal information we hold about you. These rights may include:
- Right to Access: You may request a copy of the personal information we hold about you.
- Right to Correction: You may request that we correct any inaccurate or incomplete personal information.
- Right to Deletion: You may request that we delete your personal information, subject to certain legal exceptions.
- Right to Opt-Out: You may opt out of SMS communications, email communications, or other forms of contact at any time.
- Right to Data Portability: You may request a copy of your data in a portable format where technically feasible.
To exercise any of these rights, please contact us at info@ellisservicellc.com or by mail at 14482 County Road 130, Carthage, MO 64836. We will respond to your request within a reasonable timeframe, typically within 30 days.
12. Data Retention
We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Service records and appointment history may be retained for up to seven (7) years to facilitate ongoing service relationships and comply with business record-keeping requirements.
When personal information is no longer needed, we will securely delete or anonymize it in accordance with our data retention practices. You may request early deletion of your personal information by contacting us directly, subject to any legal obligations we may have to retain certain records.
13. External Links
Our website may contain links to external websites, social media platforms, or other online resources that are not operated by Ellis Farrier Service, LLC. These links are provided for your convenience and informational purposes only. We have no control over the content, privacy practices, or security of these external sites.
We strongly encourage you to review the privacy policies of any external websites you visit through links on our site. Ellis Farrier Service, LLC is not responsible for the privacy practices or content of third-party websites.
14. Children's Privacy
Our website and services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13 years of age. If you are a parent or guardian and believe that your child has provided us with personal information without your consent, please contact us immediately at info@ellisservicellc.com.
If we discover that we have inadvertently collected personal information from a child under 13, we will promptly delete such information from our records. Individuals under 18 years of age should obtain parental or guardian consent before submitting personal information through our website.
15. Service Area Information
Ellis Farrier Service, LLC operates as a mobile farrier service throughout Southwest Missouri and surrounding areas. When you provide your location information for service scheduling purposes, this information is used exclusively to determine service availability, calculate travel requirements, and schedule appointments within our service area.
Location information provided for service scheduling is not shared with third parties and is retained only as long as necessary to maintain your service relationship with us. We do not use location data for advertising targeting or any purpose unrelated to providing farrier services.
16. Policy Updates
Ellis Farrier Service, LLC reserves the right to update or modify this Privacy Policy at any time. When we make changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.
Your continued use of our website or services following the posting of changes to this Privacy Policy constitutes your acceptance of those changes. If you do not agree with the updated policy, please discontinue use of our website and contact us to request deletion of your personal information.
17. Contact Information
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us using the information below: